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Koovs Proudly Presents: MO by Melissa Odabash

Even if you've never heard the name Melissa Odabash before, the chances are that you've seen pictures of the many celebrities who have been snapped wearing her range of designer swimwear. Kate Moss, Beyonce and Rihanna - plus many more - all choose Obadash's outfits when hitting the beach, making her one of the hottest names in the fashion business right now.

Haute Couture Down on the Beach

Despite being the beachwear of choice for many of the world's A-listers, the true beauty of Odabash's design is that it can be worn by anyone - including you! The Indian online fashion store Koovs.com has just launched a collection of Melissa Odabash designs that place an emphasis on both style and wearability.

The MO collection features a classic, yet chic look. It includes bikinis and one-piece swimsuits, kaftans, sarongs and gorgeous maxi-dresses. There is even jewellery, as well as Odabash's first ever range of footwear, ensuring you can look great during every part of your holiday, whether relaxing by the pool or sipping a cocktail in a trendy beach bar.

Inspired by India

In choosing to collaborate with Koovs, Odabash has drawn inspiration from Indian culture and style. In addition to her trademark animal prints, many of her pieces come in bold jewel tones and rich colours. There are turquoises, jades and corals, as well as vibrant pinks and purples that really pack a punch.

Koovs Presenting MO by Melissa Odabash

http://youtu.be/fUkh9V6o1ns

Of course, part of what makes Odabash such a sought after designer is her ability to combine sexiness with a simple elegance. The MO collection at Koovs is no different. The key swimwear pieces are classic triangle bikinis and bandeau tops, highlighted by fringing and minimalistic beadwork, while her one-piece swimsuits feature plunging necklines and metallic embellishments.

Beachwear for All Occasions

In addition to gorgeous bikinis and swimsuits, the MO collection at Koovs includes pieces that can be worn away from the beach or pool. Whether it's an embroidered kaftan or a kimono-style cover-up, Odabash creates clothes that you can wear throughout the day.

So next time you're planning a beach holiday and need to find fashionable items that look great and are comfortable to wear, take a tip from Cindy Crawford - or any of the other celebrities who wear Melissa Odabash beachwear - and check out the MO collection at Koovs.

Girl in pink Disney top

Wear The Magic with Disney’s Clothing Collection

If you're a big Disney fan then you're in for a treat. Zovi.com has an exciting new range of Disney clothing, combining classic Disney images with modern fashion. Early Mickey Mouse features heavily in these eye catching garments, but if you want something with more of an edge, Snow White's stepmother and the Beagle Boys are also to be found in this stylish collection.

Are you Bad Enough?

Bad as I am t-shirt by DisneyWhy not treat yourself to something truly special with this graphic t-shirt? You'll make a really bold statement in this striking white, round necked Tee, featuring a black and white print of Peg Leg Pete, one of Disney's first true villains. Ideal for those times when you want to feel relaxed but look trendy.

Watch Your Loot!

Beagle Boy t-shirtIf you want to make a splash, go for this bright, collared t-shirt with contrasting stripes on the neck and sleeves. One of the Beagle Boys does his best to look innocent as he strides across the front of this shirt, which can be worn with denim or shorts for a casual event or teamed with a jacket for a more tailored look.

Give Me the Mouse!

Official Mickey Mouse t-shirtBrighten up your day with this stylish t-shirt. Featuring a profile of Mickey Mouse from his 'Steamboat Willie' days, if you only have one staple t-shirt in your wardrobe, make sure this is it. Designed for comfort as well as style, this Tee will look great no matter what the occasion and is a must have for Disney fans everywhere.

Disney for Women

Girl in pink Disney topZovi has some great deals available on tops for women as well, such as this cheery fuchsia pink top decorated with Mickey Mouse silhouettes. This arresting t-shirt teams bright colour and pop art, with the strategic placing of two Mickey Mouse blotches to create an unusual and attractive look.

There are so many great Disney-themed pieces to discover on Zovi.com you'll want to buy them all! Whether you're looking for a perfect gift for that special someone or you want to treat yourself to something unusual and fashionable, you'll be amazed at the range of choice on offer.

Satya Paul sarees

Trendy, Yet Traditional: The Latest Salwar Suit Designs

The salwar suit is a preferred, outfit especially among young Indian women as it helps handle all occasions in style and grace, without the worry of a wardrobe failure or excess show of skin. The Indian summer is the ideal time to stock up on the latest salwar suit designs made from pure cotton or cotton mixed fabrics, which offer the much needed respite from the heat.

Though a traditional outfit, salwar suits have evolved over time into contemporary clothing that offers high levels of comfort and sophistication. You can look absolutely stunning, yet down-to-earth with casual cotton salwars for regular or daily wear, while transforming into a fashionista in one of those richly embroidered Anarkalis that make a great option for parties or special occasions. Neatly designed salwar suits made from cotton or synthetic material are ideal for office wear - easy to use and maintain.

Check out the latest salwar suit designs at the online stores to quickly replenish or spruce up your collection:

Designer Suits

Satya Paul sareesPamper yourself with a beautiful salwar suit created by India’s popular designers – Satya Paul, Sabyasachi, Kalki; or simply pickup exclusively designed outfits on offer at Barcode91. Needless to say, the exclusive one-of designs do come at a price.

Strait Cut Suits

You can check out an affordable range of strait cut suits for daily wear featured at Slassy or lookup more enticing designs at the websites of your favourite designers. Simple neck lines and pastel shades offer ultimate comfort during the months of summer. You could also pick up a few bold or subdued shades for occasional wear, depending on your lifestyle.

Anarkali Suits

Traditional anarkali suitAnarkali suits from the historical Mughal period are back in form, drawing women with their fabulous cuts, swirling pleats, and embroidered or printed borders and necklines. These suits mostly made from soft, sheer fabric neatly drape your figure, falling neatly to the hem of the dress. In a myriad of colours, ranging from pastels to vivid dark shades of blue, violet, maroon and others, Anarkalis enhance the grace of the wearer.

Want to stay with traditional outfits and yet sport a trendy look? Start by checking out the salwar suit collections at popular online stores for some inspiration.

Interview with Under Cover Lingerie’s Founder Monica

Under Cover Lingerie model

Under Cover Lingerie’s online store is one that is sure to surprise you, no matter what your personal taste or that of your partner is. It’s clear that it doesn’t just sell lingerie; it sells a story, and is bound to spice up your life in style. The search for an exciting wedding gift lead founder Monica Anand to realise that India needed an online lingerie store that offers the whole package ranging from fantasy lingerie to swimwear and fun accessories to keep things extra playful. We were happy Monica accepted our invitation to do an interview so we could be introduced in the fantasy world of Under Cover Lingerie.

Can you tell us a bit more about yourself, and introduce Under Cover Lingerie?

My name is Monica Anand, 32 years old. I have 10 years of experience in brand & marketing across sectors including banking, insurance and retail.

Under Cover Lingerie was created for the confident Indian woman, who is comfortable with her sensuality! She takes her fun very seriously and loves to try new things. Under Cover Lingerie is here to provide her with an extensive range of lingerie that gives her a special boost or pick me up whenever she needs it.

What motivated you to start Under Cover Lingerie?

A few friends and I were looking to gift something quirky and not so usual to a friend who was getting married. We thought of buying some fantasy lingerie but we couldn't find any stores around where we could find such stuff. We felt there was a gap in the area of sensuous lingerie that makes a woman feel good about herself and is fun at the same time. That is why we created Under Cover Lingerie. 


How do you select the products, designs that you want to sell in your store?

Each product showcased by Under Cover Lingerie is selected with utmost care to ensure it embodies the values of our customer and therefore our brand. We evaluate them on the basis of 4 values- Sensual, Fantasy, Bold, Playful. If it hits the spot on at least 3 of these, we consider taking the design forward. In addition, we are very very careful on parameters of quality to ensure only the best lingerie is provided to our clients.

Do you have advice for women ordering lingerie online for the first time?

If you are buying your lingerie online for the first time, you should keep a few things in mind:

  1. Decide on what kind of lingerie you want, what purpose do you intend to use it for. Don't be afraid to browse. You will get great ideas from window-shopping.
  2. Ensure you are comfortable with your selection.
  3. Make sure you check the size guide to ensure the product will fit you.
  4. Check the exchange policy on the website.
  5. Place an order for one item, see how you like it and then you can follow it with a large order of all your favourites!

Which key tips do you have for men looking to buy lingerie as a gift for their loved one online?

A few simple tips for men from our site's buying guide. Here’s to making her feel extra special for a night to remember.

Ordering lingerie online

Tip 1

SIZE: If you already know what size bra she wears, you have just made your journey a lot easier. If you don’t, there’s no need to fear. Under Cover Lingerie’s range includes many pieces that are made such that one size fits most. All you need to do is reference our size chart to get a broad idea of whether our pieces will fit.

Tip 2

STYLE: Whether its slinky and sensuous or revealing and adventurous, she will love you for thinking about what she is like and what she wants. And, having the confidence to choose well.

Tip 3

COLOUR: If you don’t know her favourite colour, consider black or red safe options. You won’t go wrong as both colours embody sensuality.

Tip 4

MATCH: Never choose a set that doesn’t match. Always ensure a complete look with matching hosiery and accessories.

Tip 5

ROMANCE: Whisk her away on a romantic getaway and top it all with an Under Cover treat to match the glamorous destination.

Tip 6

GO ALL OUT: Don’t worry too much about getting it wrong. Our return policy means that you can easily exchange your gift for the right item.

Tip 7

PRESENTATION: Present the gift to her in style with Under Cover’s discrete signature packaging. Your Under Cover Gift will be delivered in our signature black box and be delivered discretely to maintain the surprise.

Under Cover Lingerie sexy lingerie

What are the latest lingerie trends that shouldn’t go unnoticed?

Sexy lingerie is a trend we really like. Lingerie is the closest garment to your body and sets your outfits mood. It's a lovely little secret to be wearing sexy lingerie on the inside. Gives one a lovely, secret smirk that gets you through the day, and well into the night. :-)

Why should people order lingerie with Under Cover Lingerie, and not another online store?

At Under Cover Lingerie, we’re sure to spruce up your lingerie experience and make it a memorable one for both you and your loved one. From browsing the website together to and dropping thongs, panties, c strings or g-strings into the shopping cart, till they are discretely delivered at your doorstep in our signature packaging, we ensure you have a scintillating time. We promise to leave you waiting by your door in anticipation. Now, give in to temptation and let the fantasy begin!

Does Under Cover Lingerie regularly feature coupon codes, sales and other offers?

Under Cover Lingerie does feature various offers from time to time on its products. These can be found at our site’s “Sales” section as well as on snip snip’s Under Cover Lingerie coupons page of course.

What’s your personal favourite product that you sell?

Honestly, it's difficult to pick. I love them all. The costumes are so much fun and the babydolls so luxurious, I don't think I could suffice with just one. :-) The swimwear is sexy as hell and always turns heads, and the fun accessories help me tell a new story everyday. :-)

Luxury babydoll available at Under Cover Lingerie Night at the Beach bikini at Under Cover Lingerie Red fur handcuffs

Which other online stores do you like to shop at?

I love to shop at Jabong and Inonit's e-store. They have a lovely product range with unique offerings, and they also feature Under Cover Lingerie's products.

What does Under Cover Lingerie have in store for the near future?

If I were you, I would watch this space for a lot of fun and sexy stuff that’s soon to come!

Anything else you’d like to share with our readers?

Come, check us out in the privacy of your homes at BuyUndercover.com... We are sure you will be back!

Thank you Monica and the rest of the Under Cover Lingerie team for the interview!

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The Perfect Men’s Shoes to Conquer the Monsoon Season

As the Monsoon is now upon us and still having numerous weeks to go before we will find ourselves once again on dry land, keeping our feet dry and comfortable has become a top priority. Thankfully, technology and innovation have come a long way in recent years and with the help of Fashos, an online fashion store for men and women, a perfect shoe can be found that will help fend off even the wettest of seasons.

Rough, Rugged and Resistant

Woodland Camel shoesThe Woodland Camel represents an effective melange of style, comfort and durability. This shoe will keep out moisture while allowing your feet to breathe from within. The rugged and durable composite rubber soles allow for excellent traction in slippery conditions while the robust laces help guarantee a tight and yet comfortable fit. If we combine this functionality with a stylised exterior that is both sleek and attractive, the Woodland Camel is as ideally suited for outdoor treks as it is for casual indoor use.

Strength and Style Through Simplicity

Not all outdoor shoes need to appear as if they are jump boots for a military exercise, and this alternate style of the famous Woodland Camel brand certainly attests to this statement. Fashioned in a manner that lends an air of office-ready elegance, this shoe is as perfect for business meetings as it is for hopping puddles while on the way to work. Rubber soles help ensure that no water will penetrate while the tightly stitched top lip will help prevent water entering from above. A suede-like brown texture adds to the elegant and streamlined design while a reinforced heel section helps the shoe remain tightly in place should you have to run to avoid a sudden downpour.

Water Resistant Comfort

Woodland Khaki shoesIt may seem odd to place the words "water resistant" and "comfort" in the same sentence. However, this phrase is exactly what the Woodland Khaki line of shoes provides. This footwear slips on and off easily while providing a tight fit when you find yourself outdoors in the torrential rain. The soles are constructed of durable rubber and have grooves that will allow water to be quickly displaced. A shoelace cover will help prevent water damage during a particularly harsh deluge while the tip and heel are reinforced for extra comfort and durability. All of this functionality is then combined with a style that betrays their truly robust characteristics.

Thankfully, these and other brands can be found at the online portal that Fashos provides. With characteristically low prices and quality craftsmanship, these shoes are certain to make a lasting impression.

It’s Time for “End of the Season” Sales

Now is the right time to spruce up your homes and wardrobes in a cost-effective manner by shopping to your hearts-fill at the end of season sales at India’s popular online stores! Be it furniture or home appliances, or a revamp of your personal wardrobe, shopping online is an easy, comfortable way to browse catalogues, compare prices and snap up the best bargain.

Sprucing up Your Wardrobe

Salwar suit on sale at SlassySlassy features a range of colourful salwars in different styles offering discounts of up to 40%. Casual cotton kurtis, sleepwear as well as trendy leggings and shrugs add to the women’s clothing range featured in the sale. Guys looking to save on formal wear, better check out the Accoy shirts and Pinok trousers that enjoy a 50% discount in Slassy's sale category. Peter England shirts are being offered at a decent 5-10 % off.

The One Stop Shops That Vie for Your Attention

The on-going sale at Jabong features over 50,000 products that can be purchased online for as low as one-fourth of their market prices. Irrespective of whether you are hunting for home or personal needs, Jabong has a wide choice of products featured at the sale, with conditional flat offers along with corresponding coupon codes also being put up on their website.

Snapdeal, in close competition with Jabong is, in fact enticing buyers with attractive discounts of up to 80%, showcasing 100,000+ products under various categories. You get to choose products from over 500 popular brands, and given this kind of choice it sure is going to get difficult to hold on to your credit cards. Apart from flat discounts, you can also make use of the promotional codes featured at Snapdeal.com to get additional discounts when shopping for select categories such as clothes, watches and bags. Check out the sale hosted at Snapdeal's season sale for more details.

Sale going on at Snapdeal

Myntra is another close competitor, wooing avid online shoppers with the EOS sale on Myntra Originals, with products being featured at Myntra.com spanning several categories, and discounts of up to 70% on select items.

End of season sales are in fact a great way to refurbish your home or personal belongings in a cool and comfortable way, without having to spend too much money. Shop now and take advantage of the many great deals available to save big on neat items and services!

Three Great Indian Online Stores with a “Try Before You Buy” Option

The web has made life much easier; you can find anything you want and order it with the press of a few buttons and the click of a mouse. Thanks to the widespread use of the internet you can find almost anything for sale, so the days of searching fruitlessly through hundreds of shops for that one special item may finally be over. The only problem with ordering things online is that you don't get to see, feel and use the item at all before you buy it. This can be a bit of an issue, especially when you want to buy things like clothes that need to fit properly.

Thankfully, more and more online clothing shops are tackling this problem with clever solutions and services. A recent development in this regard is “Try Before You Buy”, and it is gaining popularity with more stores offering the service. It simply allows you to try the items you bought before you have to pay. Usually this means paying cash on delivery, and having the option to 'try out' your items to check that they're satisfactory. Let’s take a closer look at three online apparel stores offering this service to its customers:

Ethnic Clothing with Try 'n Buy From Efello.com

Efello logoThis is one of the newer online outlets in India, and it is off to a good start thanks to its try and buy service. Efello offers its own unique range of clothing that covers both local and more western styles with an in-house team of dedicated designers to keep up to date with the latest trends.

Try and Buy Pioneers Yebhi

Yebhi logoYebhi is known as the first outlet to seriously try the try-before-you-buy model. The website’s ordering system lets you select Try and Buy for any item that you want, making it one of the most flexible systems around. Once the item shows up at your doorstep, the deliveryman simply waits for your approval before the final cash transaction is made.

Check your Lenses with LensMart

LensMart logoBuying the right lenses is incredibly important to help you have perfect vision. LensMart has a special offer in place to help you choose the right contact lenses for your particular eyes. Instead of ordering full price contact lenses the shop has very low price trial lenses that you can use to find the ideal contact lens.

There are more and more online stores who begin to offer “Try and Buy” services to their customers, and we can only applaud this. If you were once afraid of buying clothes online because of the fact that you couldn’t try them on first, you now no longer have a reason not to buy apparel online.

The New Puma Range: The Best Footwear at Great Prices

Choosing the right pair of shoes is important and can often take longer than you anticipate, especially when the shoes are for a very specific purpose. Although it might seem like a relatively minor decision, selecting the wrong footwear - i.e. shoes that aren’t comfortable; shoes that don’t fit the purpose you bought them for - can be a costly and time-consuming mistake. Puma’s expertise entails that their newest line of footwear offers a diverse array from which to choose, and provides a multitude of options, whatever your requirements.

Working Out Regularly?

The Puma Aron Sports Shoe - available in several different colours and currently half price at Myntra - delivers in terms of functionality, stylishness and comfort. Whether you’re out for a jog, at the gym or brushing up on your badminton, this shoe – with it’s breathable, lightweight upper and sole designed for assured traction – has everything you require whilst working out. Puma has a reputation for excellence in regard to their sporting footwear, which is well and truly maintained here.

The Epitome of Smart Casual

For the occasions where stylishness and practicality are your watchwords, the Puma Suede Archive shoe - presently on sale at Myntra.com. The store is currently pricing this pair of shoes at 35% off, and there are discount vouchers that will give you an additional discount on these. Stitched to the outsole for durability, the premium suede finish uppers offer a great fit and easy comfort. Combined with a casual outfit, these stylish shoes will portray a smart but relaxed demeanour.

Embracing the Urban Chic

Simple yet effective, the Puma Brown Terrae Mid Africa - currently available with a 15% discount - is a durable and modern shoe that conveys the archetypal minimalism of Puma footwear; a subtle and tasteful interpretation of in-vogue street-wear. Deriving their durability from the leather upper, the shoe’s cushioned midsoles lend stability and comfort, whilst rubber outsoles provide optimum traction. Though perhaps not the type of footwear you usually associate with the company, you can rest assured that the high level of quality found in Puma’s more familiar footwear, extends to this shoe.

This small sample serves as an indicator of the expansive range of the latest collection of Puma shoes available on myntra.com. You can also see more of the stylish and modestly priced line at beStylish.com and Naaptol.com. Selecting the best footwear for you is important; Puma shoes will meet all your demands.

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The Most Fashionable Colours for the 2013 Spring-Summer Season

As the spring-summer season draws near, you probably cannot help but get excited about the latest trends of the season as well. You’re not alone; we want to discover this season’s hot and trendy colours as well! Let’s discover the vibrant colours for this season.

A palette of elegant colours compliments the mood of the season. The summer-spring collections are linked with imaginatively bright colours of blossom. It connives with flora and fauna. The theme of the season is communication between man and nature. Wildlife has been an eternal basis of inspiration. You should think of zebra whites and blacks. It has to be crispy white and bold black.

Pantone's spring-summer 2013 fashion color report
For more colour details, check Pantone's 2013 spring color report.

Soft olive green, refreshing lemons, shades of mint and teal are colours that soften and add light to the spring summer collection 2013. Emerald and green calcite, which are not only considered to be the greatest minerals of the world but are regarded as fashionable too.

The collection for this season is geared towards the tropics. Orange and red can dominate the scene, but only if they are in their crimson-est shade and their most sophisticated looks. Drab shades may look less stylish and gear towards athletes. Red tomato and vibrant orange will help you catch the feel of summer.

Pink trends for the spring-summer season 2013

Pink comes back into the scene as designers of women’s wear are claiming a comeback this year. It relegated to the background for a while but resurfaced in revenge this year with new exciting shades. Washed out, shocking, and deep pinks are the colours to watch for. Pink shades of lavender, geranium and raspberry are also included. Fashionistas crave for youth and the fun that goes with it. The best way to show it is to maintain a slight tinge of childhood by slanting towards the colour pink.

Safari chic colours for spring-summer 2013Summer is not complete without neutral shades, and you should also not forget the earthly hues of natural colourants. Bright and vibrant colours need to be subdued for a while. Think of grey, tan, terracotta, nude, and eggshell tones.

Wood colours like shades of brown are forever the colour of summer. These hues are subdued and fun. You feel a closer bond with nature with this important colour. When talking about yellow, the shade for this summer spring is sulphur yellow. The shade is cooler, more abstract and superficial. Mustard shades and lemony yellow are the toast of the season.

The technicolour face of the season is inevitable. The spectra of bold, bright and cool hues complement each other. All that you have to do is create ways of mixing it on your wardrobe palette.

Freshen Your Wardrobe with Benetton's Latest Offerings

Unhappy with the offerings in your closet? Everything is too old, too dated, too stuffy, and too grungy. Benetton is a go-to designer when it comes to adding colour, verve, and freshness to your wardrobe. Benetton manages to mix classical styles with unique details, so each piece seems to reflect refined tastes for those of you who love standing out in the crowd.

Where to Get the Look

Blue jeans by Benetton for menBenetton clothes are available at many different Indian online stores. Try online shopping mecca Yehbi.com to check the latest Benetton styles and discount offerings, including the styles that we’re now going to take a closer look at.

Begin with a New Basic

Jeans are the ultimate anchor piece for the rest of your wardrobe. A great pair of jeans can be dressed up or dressed down, as the occasion requires. Best of all, well made, classic jeans last for years and are always in style. The Benetton Blue Slim Fit Jeans for Men are a perfect piece. The slim fit and low rise work well for all body-types, given length to your body and elongating the legs. The rich dark blue colour pairs well with everything you have. Once you have a basic, you can update the look the way that suits your mood.

Dress Smart

Button down shirts offer a sense of refinement when worn. They look sharp and tailored. However, they can also make you look like you are trying too hard to impress. The Benetton Blue Men Pin Stripes Cotton Men's Casual Shirt takes the classic pin stripe and updates it to trendy. Small details such as different buttons and rolled button sleeves make you look sharp. The light blue contrasting striped fabric used for the shirt ensures that you look cool and collected, but not stuffy.

Dress Urban Hip

Trendy t-shirt for men by BenettonT-shirts can make you look cool, but old and dirty t-shirts look grungy. You don't want anyone to think you look like a slob. White and black t-shirts can be bland. Instead, try pairing jeans with a colourful t-shirt, especially one with a great design on the front. Benetton's salmon-orange coloured Benetton Weekly Journal of Civilization T-shirt Men 12 A is the ideal to look sophisticated and casual at the same time. The Abe Lincoln pattern on the front is artsy and retro, but not too feminine.

Today's a great day to freshen and sharpen your wardrobe. Start with a reliable and long lasting basic, like jeans, and then use different types of shirts and footwear to alter your look from urban hip to smart.